| ID ↕ | Insert Title ↕ | Category ↕ | Sprint Week ↕ | Duration | Broadcast Trigger | Status ↕ | Priority ↕ | Edit |
|---|---|---|---|---|---|---|---|---|
| Geo-001 |
Cowies Hill — The Early Trap
km 17–20 — 06:45
|
Geography | Week 1 | 60s | km 17–20 — 06:45 | ↑ HIGH | ✎ Edit | |
| Geo-002 |
Fields Hill — The Hill as History
km 24–26 — 07:15
|
Geography | Week 1 | 120s | km 24–26 — 07:15 | ↑ HIGH | ✎ Edit | |
| Geo-003 |
Botha's Hill — The Mental Wall
km 37–40 — 08:00
|
Geography | Week 2 | 120s | km 37–40 — 08:00 | MED | ✎ Edit | |
| Geo-004 |
Inchanga / Drummond — The Halfway Turn
km 46–55 — 08:30
|
Geography | Week 2 | 90s | km 46–55 — 08:30 | MED | ✎ Edit | |
| Geo-005 |
Polly Shortts — The Decisive Hill
km 72–75 — 10:30
|
Geography | Week 3 | 90s | km 72–75 — 10:30 | ↑ HIGH | ✎ Edit | |
| Geo-006 |
Harrison Flats — False Hope
km 77–82 — 11:00
|
Geography | Week 3 | 60s | km 77–82 — 11:00 | MED | ✎ Edit | |
| Geo-007 |
The 45th Cutting — First View of PMB
km 82 — 11:30
|
Geography | Week 4 | 60s | km 82 — 11:30 | MED | ✎ Edit | |
| Geo-008 |
The Start — Durban City Centre
Pre-race — 05:00
|
Geography | Week 1 | 60s | Pre-race — 05:00 | MED | ✎ Edit | |
| Geo-009 |
The Finish — Pietermaritzburg Stadium
Final hour
|
Geography | Week 4 | 60s | Final hour | ↑ HIGH | ✎ Edit | |
| Geo-010 |
Geography Insert 10 — Title TBD
|
Geography | Unscheduled | 60s | MED | ✎ Edit | ||
| His-001 |
The First Race — Vic Clapham's Vision
Start gun — 05:30
|
History | Week 1 | 90s | Start gun — 05:30 | ↑ HIGH | ✎ Edit | |
| His-002 |
Hardy Ballington — The Interrupted Dynasty
Hillcrest — km 33
|
History | Week 1 | 90s | Hillcrest — km 33 | MED | ✎ Edit | |
| His-003 |
Wally Hayward — Longevity as Resistance
Botha's Hill — km 38
|
History | Week 1 | 120s | Botha's Hill — km 38 | MED | ✎ Edit | |
| His-004 |
Bruce Fordyce — First Win
Cowies Hill — km 17
|
History | Week 1 | 60s | Cowies Hill — km 17 | MED | ✎ Edit | |
| His-005 |
Fields Hill — Fordyce vs de la Motte
Fields Hill — km 24
|
History | Week 2 | 120s | Fields Hill — km 24 | ↑ HIGH | ✎ Edit | |
| His-006 |
Frith van der Merwe — The Women's Record
Drummond — km 46
|
History | Week 2 | 120s | Drummond — km 46 | ↑ HIGH | ✎ Edit | |
| His-007 |
Frances Hayward — Running Before Permission
Inchanga — km 55
|
History | Week 2 | 90s | Inchanga — km 55 | MED | ✎ Edit | |
| His-008 |
Women's Category Officially Introduced
Any
|
History | Week 2 | 90s | Any | MED | ✎ Edit | |
| His-009 |
The Big Five Medals — Origin Story
Any
|
History | Week 3 | 60s | Any | MED | ✎ Edit | |
| His-010 |
Elena Nurgalieva — The Twin Dynasty
Harrison Flats — km 78
|
History | Week 3 | 120s | Harrison Flats — km 78 | MED | ✎ Edit | |
| His-011 |
Bongmusa Mthembu — The Modern Standard-Bearer
Any
|
History | Week 3 | 120s | Any | MED | ✎ Edit | |
| His-012 |
The 100th Running — No Spectators
Any
|
History | Week 3 | 90s | Any | MED | ✎ Edit | |
| His-013 |
The Cutoff Gun — 106 Years of Heartbreak
12-hour gun — 18:00
|
History | Week 4 | 60s | 12-hour gun — 18:00 | ↑ HIGH | ✎ Edit | |
| His-014 |
History Insert 014 — Title TBD
|
History | Unscheduled | 90s | MED | ✎ Edit | ||
| His-015 |
History Insert 015 — Title TBD
|
History | Unscheduled | 90s | MED | ✎ Edit |
| Week | Day | Target | Slot 1 | Slot 2 | Slot 3 | Slot 4 | Joe Briefs Due | Note |
|---|---|---|---|---|---|---|---|---|
| Week 1 | Mon | 2 | History | Runner Story | 4 ahead | System setup + quick wins | ||
| Tue | 2 | History | Tradition | 4 ahead | Lock workflow + folder structure | |||
| Wed | 2 | Tradition | Adapted archive | 4 ahead | Approve first hero insert | |||
| Thu | 3 | History | Runner Story | Quick-turn adapted | 4 ahead | Move to stable daily rhythm | ||
| Fri | 3 | Tradition | Thematic | Adapted archive | 4 ahead | End week with 12 shipped | ||
| Week 2 | Mon | 3 | History | Runner Story | Adapted archive | 4 ahead | Steady daily output | |
| Tue | 3 | Tradition | Thematic | Adapted archive | 4 ahead | Keep briefs ahead of edit | ||
| Wed | 3 | History | Runner Story | Geography | 4 ahead | Use existing project files | ||
| Thu | 3 | Tradition | Runner Story | Adapted archive | 4 ahead | Reduce sourcing delays | ||
| Fri | 3 | History | Thematic | Runner Story | 4 ahead | Close week at 27 total | ||
| Week 3 | Mon | 3 | History | Runner Story | Geography | 4 ahead | Keep queue full | |
| Tue | 3 | Tradition | Thematic | Adapted archive | 4 ahead | Story quality check | ||
| Wed | 3 | History | Runner Story | Adapted archive | 4 ahead | Fast review turnaround | ||
| Thu | 3 | Tradition | Runner Story | Geography | 4 ahead | No blank editor time | ||
| Fri | 3 | History | Thematic | Adapted archive | 4 ahead | Close week at 42 total | ||
| Week 4 | Mon | 3 | History | Runner Story | Adapted archive | 4 ahead | Push consistency | |
| Tue | 3 | Tradition | Thematic | Runner Story | 4 ahead | Keep approvals light | ||
| Wed | 4 | History | Runner Story | Adapted archive | Quick-turn adapted | 5 ahead | Sprint day | |
| Thu | 4 | Tradition | Runner Story | Geography | Adapted archive | 5 ahead | Sprint day | |
| Fri | 4 | History | Thematic | Runner Story | Adapted archive | 5 ahead | End sprint at 60 total |
The Comrades creative framework is built around a mix of emotional and historical storytelling — not one-note content. Rotation keeps the work feeling rich and helps build the bigger story world of the race.
If you run three history inserts in a row the viewer goes numb. Mix the emotional register. Alternate the weight. Keep the broadcast feeling alive.
| Metric | Daily Target |
|---|---|
| Briefs completed by Joe | 4 |
| Inserts ready for edit by 09:30 | 3 |
| Inserts shipped | 3 |
| Avg review turnaround | < 20 min |
| Tomorrow queue prepped by EOD | Yes |
| Unresolved blockers overnight | 0 |